gInternational Workshop on Bayesian Statistics and Marketingh
gInternational Workshop on Bayesian Statistics and Marketingh
@Last updated 8/2/2010
Date: September 1-2, 2010
Place: Osaka University, "Machikaneyama Hall"@@(http://www.osaka-u.ac.jp/en/news/info/welfare/index.html)
Aim and Scope:
@@Bayes methods have been developped over last decades and they have
been, in particular, succesfully applied to wide range of marketing problems
with a variety of data sources. On this international workshop, we will discuss more updated methodology as well as innovative applications
with guest speakers having leading achievements. The topics include database
marketing, CRM, consumer behavior models, marketing dynamics, heterogeneity modeling, Bayesian network, and e.t.c.
Guest Speakers: In alphabetical order,
@@Greg Allenby (Ohio State U.)
@@Puneet Manchanda (U. of Michigan)
@@Peter Lenk (U. of Michigan)
@@Thomas Otter (Goethe U., Germany)
@@Jaehwan Kim (Korea U., Korea)
Sponsor:
The Japanese Ministry of Education Scientific Research Grant No.(A) 21203434(Principal: Nobuhiko Terui)
Program:
Pictures:
